02/05/2010

"..What I Think Of The WWF Women's Championship Belt"


-"And that's what I think of the WWF women's championship belt."-
(Madusa, WCW Nitro, 1995)
Over the course of this project, many incidents will appear that are a part of a time period in Pro-wrestling that is today known as "The Monday Night Wars"
During the late 90's, WWF and rival promotion WCW would go head to head every Monday night with their flagship TV show, fighting to wrench the viewers from the other channel. It was an insanely aggressive battle as both companies reached deep into its bag of dirty tricks to undermine and mudsling the other.

Madusa Miceli had been on the wrestling circuit since the mid-80s and built a name for herself in Japan as a top female competitor. By the early 90s Madusa had reached an international platform in WCW in her role as a badass bitch. Madusa was popular with the fans and her charisma and natural ability convinced the WWF to come calling, persuading her to join the McMahon family in 1993. The WWF re-instated its retired Women's Championship belt and handed it to Madusa, who was also re-named "Alundra Blayze"
Despite some great matches with Japanese legend Bull Nakano, there was very little for Madusa to do in the WWF, whose womens division was lacking in competitors and prestige (Today, the division has competitors that can't wrestle and all the prestige of a two dollar hooker)

So, a mere two years later, the business was going through some changes, Eric Bischoff, president of WCW, made an all out, balls to the wall effort to take WCW to the top of the business. Deciding that one of the best tools at his disposal was shock and the element of surprise, Bischoff formulated a scheme to undermine the WWF as the "lesser company" that no-one wanted to work for, and Madusa would prove to be the first example of many Bischoff would go on to use to this end.

One night, on a airing of WCW Monday Nitro, the announce team were doing their horrible schtick when Madusa appeared on the set, grabbing a mic and telling the team to cram it. Madusa faced the camera, denounced she was ever anyone else but "Madusa" and threw the WWF's women's championship belt (which she still had in her possession) into a waste paper bin. This was a ridiculously shocking and cutting edge event at the time. Despite the belt's less than stellar reputation, the idea of a champion from one company turning up to the other with the championship and basically saying on live TV "This belt doesn't mean crap to me" is a heavy blow for the company on the receiving end and a huge coup for the company exploiting it. The audience was unaware that Madusa had any intention of leaving the WWF, but Bischoff had convinced her to jump ship and bring the belt with her, so he could stage the belt trashing event as a symbol that even the WWF's very own champions couldn't stand working for Vince McMahon.

Madusa would continue to wrestle for WCW until the company was bought out in 2001 and she retired soon after, claiming that she was unhappy with the direction of women's wrestling in the States. Rightly so, as despite some very talented exceptions, the WWE have ensured that women's wrestling has a reputation for uninterested, fat breasted twigs having horrible "matches" in front of uncaring audiences.
Madusa trashing the WWF Women's Championship on WCW was one of the first shots in a war of words and ratings that would last many years and would involve events that would go down in Pro-wrestling infamy.

1 comment:

Linus said...

and let's not forget, this led to Montreal, more or less